In the month of December, Dimmitt Automotive Group held a special promotion that benefitted the Pinellas Park Toys For Tots foundation. For every Cadillac purchased or leased, Dimmitt Automotive Group pledged to donate a child’s bike in the name of the guest that purchased or leased the car.
Within just a few weeks, many children’s bikes filled the Cadillac showrooms. The final count of bikes to be donated was 74!! 40 bikes were donated on behalf of a Cadillac customer while 34 were donated from individual employees and their families. Very incredible feat from some very generous people!
When Don Miley, our Cadillac Sales Manager, called Ron, the local Toys For Tots coordinator, the total number of bikes to be donated took Ron by surprise. Ron was hoping we would reach 20 bikes, but thanks to our generous guests and associates, the number was far exceeded! Thank you everyone who was involved in making a difference in the lives of those who are less fortunate as well as the Toys For Tots volunteers who made it all possible.